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Tag: user generated content

Get More Value From Product Reviews: Take them Offline too!

Given the times that we live in, most marketers are eager to make more out of what they already have. And one thing that web marketers have plenty of are clicks and visitor interactions. How could we make more out …

Get More Value From Product Reviews: Take them Offline too! Read more »

To web 2.0 or not to web 2.0 – part II

A few weeks ago I posted the first part of some (unsolicited) advice to the online grocery Freshdirect.com as to whether they would be well advised to invest into social media for their site. If you read that post, you …

To web 2.0 or not to web 2.0 – part II Read more »

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