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Tag: pay per click

Announcing: Free Optimization Wizard for Paid Search (PPC)

This wizard is for any marketer looking to get more results from their search engine pay-per-click (PPC) campaigns (and who doesn’t?). It walks the analyst through a series of steps for increasing results, e.g. by eliminating wasted spending, identifying missed …

Announcing: Free Optimization Wizard for Paid Search (PPC) Read more »

Need to Print Money? Learn how, on Feb 18 with Apogee and Unica

The value prop of being better at SEM is that you can achieve the same outcomes with less spending. Reduce spend on PPC keywords that attract visitors who would have clicked on your organic search result anyway Reduce spend on PPC …

Need to Print Money? Learn how, on Feb 18 with Apogee and Unica Read more »

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