& Multichannel Metrics
What data skills can actually help CX Punk Rockers? That’s the question I am exploring with a guest article on Customer Experience Analytics on Adrian Swinscoe’s website. Adrian needs no introduction. He is the author of best selling and unique …
Many thanks to Mary Kearl for including the Customer Experience Analytics book in her list of top 10 best reads on the topic this year. Very honored to be included in this list of great books. Check out Mary’s top …
Customer Experience Analytics included in Best Digital Experience Books to Read in 2023 Read more »
Future generations will ask us one day, “Grandpa, what was it like when AI first beat you on the skills that you thought no computer could beat you on? I think we’ll all soon have stories to tell about that. …
AI beat me today on website copywriting and JavaScript coding Read more »
Don’t you always wonder what it must be like to be interviewed on a great radio show? Well, I did. But then I was honored this week to be interviewed on the Digital Experience Masterminds podcast series by my good …
Customer Experience Analytics – interviewed on a radio show? Read more »
Free, 3-minute self-assessment tool So, you want to create great digital experiences for your customers, … but what’s holding you back? Find out in 3 minutes with this free self-assessment tool Step one: Come to Jesus. We all think we …
What’s holding your company back from creating great digital experiences? Read more »
Incredibly, the Customer Experience Analytics book‘s Kindle edition is the #1 hot new release on the Amazon Kindle Store today, on Jan 27 2023. Thank you for your trust and interest in this hot topic.
ClickZ article addressing the top FAQs for marketing today. Ad budgets should go. up now but aren’t likely to do so. Okay, so how can marketers acquire more customers nonetheless? Analytics, to the rescue! Find out how to acquire more …
Advertising less? Acquire more customers, nonetheless. Read more »
Just a few weeks ago, Lesley Harrison wrote a great article on CMS Wire about how UX Design Customer Metrics can help you improve customer experiences. User experience (UX) can have a big impact on customer satisfaction. Learn which UX design customer metrics …
How Experience Analytics improve UX Design (Re: Lesley Harrison’s article on CMSWire) Read more »
The race is on! With the looming sunset of Google Analytics Universal Edition on July 1 2023, millions of sites will be re-platforming to Google Analytics (GA4) this year. It’s the biggest re-tagging and re-platforming fest for digital intelligence professionals …
An interview with Stéphane Hamel. Earlier this year, I had a chance to interview one of the most distinguished thought leaders in the field of digital analytics: Stéphane Hamel. You know him from his many innovations such as his Digital Analytics Maturity …
You think you are customer-centric and data-driven. But are you really? Read more »