Experience Analytics on Punk CX
What data skills can actually help CX Punk Rockers?
That’s the question I am exploring with a guest article on Customer Experience Analytics on Adrian Swinscoe’s website.
- Outcome-oriented metrics are critical but are not a good proxy for experience
- CX Analytics skills to the rescue!
- How do Customer Service and CX Teams combine qualitative and quantitative CX Analytics?
- Where is the rub with missing CX Analytics skills on the team?
- Where do you start.
Adrian needs no introduction. He is the author of best selling and unique books such as Punk CX, and Punk XL, for experience leaders.