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Home › 2010 › February

Month: February 2010

Stop acting like a loner, ‘cause web marketing optimization is a team sport!

I have to say, I am growing increasingly annoyed with the silo’d nature of the discussion that seems to still be dominating our web analytics industry. We have been so silo’d that, for example, even something as adjacent to web …

Stop acting like a loner, ‘cause web marketing optimization is a team sport! Read more »

Feb 18th, Webcast on Search Marketing in 2010

Search marketing optimization might appear like a single dimensional affair to an outsider, i.e. optimize ranks for SEO optimize bids for PPC What could be so hard about that? But insiders know that search is quite a multi-dimensional problem. It requires them …

Feb 18th, Webcast on Search Marketing in 2010 Read more »

SEO Requires More Than Rank Optimization (guest post)

If you are optimizing SEO for your websites you will benefit from checking out following valuable comment that Greg Moore added to the SEO Optimization wizard this week. Greg, optimizes SEO, PPC campaigns, and website conversion rates for a living. He is …

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Web Analytics Wizards go on Beyond Web Analytics – Podcast

So much has been written about our little world of web analytics, that it is getting increasingly difficult to come up with useful new contributions. But the Beyond Web Analytics trio, Adam Greco, James Dutton, and Rudi Shumpert, managed to …

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Web Analytics Wizards go on ColderIce – Podcast

John Lawson who runs ColderICE.com, a blog focused on bringing e-commerce education to the masses was kind enough to invite me for a very fun podcast. In hindsight, the experience reminds me of something my grandfather used to say:  Everybody, once a week, should visit …

Web Analytics Wizards go on ColderIce – Podcast Read more »

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