Are Web Analytics Easy or Hard?
If you are not an insider in this little niche industry, you may be surprised to learn that this question has been a heated debate. ———- This post is on the occasion of an interview to which I was kindly …
Month: August 2009
Is Amazon really that cool as we keep saying?
For all that buzz around Amazon’s sophisticated analytics and its targeted book recommendations, it is worth asking in Kevin Hillstrom’s priceless, heretic style: Is it just hype or does it really make the big difference for their business? Do we …